Erika Ellis

Every Small Business Needs the Following Digital Marketing Tools

One of the best things about digital marketing is that it levels the playing field for startups and small businesses. These are businesses that offer amazing products and services but are short on the budget and resources required to market them. You don’t need a multimillion-dollar marketing budget to win more customers. Digital marketing offers …

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How Automation Helps Us with the Pandemic, Climate Change, and More

This year has seen many changes happening around the globe. In particular, the spread of the COVID-19 virus has forced everyone to make serious adjustments. One of the pandemic’s notable impacts is the acceleration of the development and use of automation systems. Many have been working from home to prevent the spread of the virus, …

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Incorporating Traditional and Digital Marketing for Local Businesses

Marketing is an important aspect of businesses. It requires a lot of trial and error because what works for one business may not necessarily work for another. This is because each one has its own factors that they need to consider. For local businesses, you rely heavily on the community for customers. That means you …

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A Need for Further Improvements in Digital Meeting Platforms

With the health crisis not ending any time soon, work from home setup continues for most of us. While we were awed by the possibilities we discovered doing decentralized work, we also missed doing several things face to face. Online platforms have been great in getting employees together for important meetings, training, and workshops. People …

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The Best Loved Productivity Applications to Try

The best productivity apps can streamline work by combining functions in one place to ensure individuals and organizations can work better and efficiently, instead of using various software platforms. If you’re a busy professional working in the PPC services industry or a physician dealing with hectic schedules, you’ll need some tools and apps to help you through …

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The Fourth Industrial Revolution May Not Be a Dystopian Future

By now, people are used to the idea of a dystopian technological future. It’s represented in fiction. People are replaced by intelligent robots, and humans have become slaves. These are speculations. After all, fiction is, for the most part, a product of the imagination. Integrating AI and robots, especially in the workforce, is much more …

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